Peak Energy Gum

   Peak Energy Gum is a new product that is being launched in Australia. Peak Energy Gum is a caffeinated gum that combines Wriggly Gum and Red Bull. The product presentation was developed for Coles buyers. I used Adobe Illustrator, Photoshop and Indesign to create this presentation.

Page 1
Page 2 - The Opportunity
Page 3 - Consumer Proposition
Page 4 - Brand Research
Page 5 - Brand Research
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